Updated October 2026
TikTok analytics tools compared
11 tools side by side: what each one is for, what it costs, and which ones actually tell you why a video took off.
Try Viewlify on any account: 14-day free trial, then $29/month. Cancel in one click.
For TikTok creators, Viewlify is the most complete pick: it finds any account's breakout videos, explains why they worked with AI that watches the video, and writes what to post next, for $29/month after a 14-day free trial. Use TikTok Studio for your own private metrics, Social Blade or TokCount for free follower counts, and Sandcastles or Virlo if you publish on several platforms with a team.
The full comparison
Scroll sideways on mobile. "Not listed" means the tool does not publish it.
| Feature | Viewlify | TikTok Studio | Sandcastles | Virlo | Exolyt | Shortimize | Pentos | Social Blade | Countik | TokCount | Blowup |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Best for | TikTok creators who want to know what to post next | Private metrics of your own account | Multi-platform content teams | Brands and agencies doing social listening | Brands tracking many TikTok accounts and hashtags | Teams tracking short videos across 5 platforms | TikTok trend and account tracking | Quick follower history across platforms | Free one-off TikTok tools | Live follower count on stream | AI coaching on iPhone |
| Platforms | TikTok | TikTok | TikTok, Instagram, YouTube Shorts | TikTok, YouTube Shorts, Instagram Reels | TikTok | TikTok, Reels, Shorts, Facebook, Snapchat | TikTok | TikTok, YouTube, Instagram, Twitch and more | TikTok | TikTok | TikTok (iOS app) |
| Price | $29/mo after a 14-day free trial | Free | $39/mo yearly, $49 monthly | $49/mo | €250/mo (€210 yearly) | $99/mo | From $99/mo (directory listings) | Free, paid memberships | Free (sells promotion packages) | Free (ads) | App Store subscription |
| Free option | Yes | Free, inside TikTok | Trial (length not listed) | Trial (length not listed) | Basic: 1 account, 1 hashtag | Trial (length not listed) | Not listed | Free | Free, no signup | Free, no signup | 1 free scan |
| Analyze any account | Yes | Own account only | Via tracked channels | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Limited |
| Breakout videos vs usual views | Yes | No | Yes | Yes | Not listed | Not listed | Not listed | No | No | No | No |
| Why a video worked | Yes | No | Yes | AI analysis | Not listed | AI tools | No | No | No | No | No |
| Ideas and scripts | Yes | No | Yes | Content studio | No | Not listed | No | No | Captions only | No | Yes |
| Tracking and alerts | Yes | No | Feed refresh | Yes | Yes | Yes | Yes | No | No | Sound on follower gain | No |
| Free tools without signup | Yes | No | Not listed | Not listed | Not listed | Not listed | Not listed | Yes | Yes | Yes | No |
| Trending videos, sounds and hashtags | Yes | Separate (Creative Center) | Not listed | Not listed | Yes | Not listed | Yes | No | Yes | No | Not listed |
| Compare two creators | Yes | No | Not listed | Not listed | Not listed | Not listed | Not listed | Not listed | Yes | Yes | No |
| CSV export | Yes | Not listed | Not listed | Not listed | Not listed | Not listed | Not listed | Not listed | No | No | No |
| Works in the browser | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | iOS app only |
Sources: each tool's website and pricing page, checked October 2026. Prices change; check each tool before buying.
Our verdict, tool by tool
Viewlify · TikTok creators who want to know what to post next
The only tool here that, for any TikTok account, finds the videos that beat the account's usual views, explains why with AI that watches the video, and writes what to post next, at the lowest paid price of the research tools.
TikTok Studio · Private metrics of your own account
The only source of owner-only data like retention curves and audience demographics. It cannot look at competitors and does not tell you why a video worked.
Sandcastles · Multi-platform content teams
Strong outlier research across three platforms, priced for teams. More than a TikTok-first creator needs. Viewlify vs Sandcastles
Virlo · Brands and agencies doing social listening
A research platform with agents, tracking and Meta ads intelligence. Powerful, with a credit system built for teams. Viewlify vs Virlo
Exolyt · Brands tracking many TikTok accounts and hashtags
Enterprise-grade TikTok monitoring and social listening. The free Basic plan tracks a single account. Viewlify vs Exolyt
Shortimize · Teams tracking short videos across 5 platforms
Video tracking for teams running many accounts on many platforms.
Pentos · TikTok trend and account tracking
Trend and account tracking. pentos.co did not load when we checked in October 2026, so prices come from software directories. Viewlify vs Pentos
Social Blade · Quick follower history across platforms
Great for follower and growth history. It counts, it does not explain content. Viewlify vs Social Blade
Countik · Free one-off TikTok tools
Handy counters and generators. It also sells likes and views promotion, which real analytics never should. Viewlify vs Countik
TokCount · Live follower count on stream
The best live follower counter, with OBS overlays. Not built for content analysis. Viewlify vs TokCount
Blowup · AI coaching on iPhone
AI scripts and coaching in an iOS app, with little data behind the advice. Viewlify vs Blowup
Frequently asked questions
What is the best TikTok analytics tool in 2026?
For TikTok creators, Viewlify: it finds the videos that beat an account's usual views, explains why with AI that watches the video, and writes what to post next, for $29/month after a 14-day free trial. For your own private metrics (retention, demographics), use TikTok Studio. Multi-platform teams may prefer Sandcastles or Virlo.
Is there a free TikTok analytics tool?
TikTok Studio is free for your own account. Social Blade, Countik and TokCount are free for public counts. Viewlify has 20+ free tools without signup; its full account analysis starts with a 14-day free trial.
Which TikTok analytics tool can analyze competitors?
TikTok Studio only shows your own account. Viewlify, Sandcastles, Virlo, Exolyt, Shortimize and Pentos all work on public accounts you do not own.
Which tool explains why a TikTok video went viral?
Viewlify compares each video to the account's usual views and has AI watch the breakouts to explain the hook, format and pacing. Sandcastles and Virlo also offer AI analysis, on multi-platform plans that start higher.
How did you compare these tools?
From each tool's own website and pricing page, checked in October 2026. Where a feature or price was not published, the table says so instead of guessing. Prices change; check each tool before buying.
See it on a real account
Paste any TikTok @handle: breakout videos, why they worked, what to post next.